About Justin

In 2013, a chance meeting with a mentor changed everything. Under his guidance, Justin began learning about three separate but powerful wealth-building paths: mindset, ecommerce, and tangible real estate. It started with studying his mentor’s approach and reading personal and professional development books. That introduction set him on a course that led to becoming a Realtor® and diving deep into investment real estate.

In early 2016, another pivotal mentor believed in him and taught him the property management business. By 2017, he was a full-time agent and real estate investor. By 2020, Justin had owned a general construction company, a 501(c)(3) centered around affordable housing, a real estate acquisitions call center, and had raised several million in private capital to collectively fund his companies and his own residential real estate investment projects. Between all of these ventures, he sold and managed hundreds of transactions.

He built these companies from the ground up to better serve his clients, his own developments, and his community. His goal was to build a massive ecosystem that supported developing affordable housing at volume. At the same time, he was creating various unrelated online courses and other ecommerce businesses, writing music, and was even performing live with a cover band.

While he was experiencing success in certain areas, he was also living in complete chaos, disorganization, and delusion. His overly optimistic beliefs about what he could accomplish were constantly colliding with practical reality. Outside of his professional endeavors, Justin was purposefully neglecting most areas of his life. He believed that once he made enough money, he could fix everything later. He would have the resources and time to repair his health, restore his relationships, and finally live the balanced life he envisioned.

He burnt himself out before any of that could happen.

Where he did manage to make time for family, friends, loved ones, and his own passions and adventures, his lack of balanced focus destroyed his mental, emotional, physical, spiritual, and relational well-being.

From adolescence through early adulthood, Justin unknowingly suffered from an anxious romantic attachment style. When not in committed relationships, he would date to fill an internal void. During difficult and challenging periods, he turned to self-destructive coping mechanisms to manage his stress, loneliness, or his need for external approval and validation. He would spend money irresponsibly or abuse food as ways to cope.

All of his hard efforts to build wealth led to financial debt and owing balances to several of his closest friends who had believed in him.

At the very end of 2019, the day after Christmas, Justin’s struggles set the foundation for Tilting The Balance™. From a phone call that stemmed from inspired idea that came to him while sitting his mother's driveway, he and his dear friend Nicolas Houpt came together out of their own desperation for personal change. They had no clue the idea of holding each other accountable for a thirty day period and writing a book about their experiences would develop into such a comprehensive system that brings clarity, structure, and accountability to every major area of life.

Before the book's conceptualization, they had both been reading and referring dozens of personal and professional development books back and forth to each other, and yet continuously found themselves unable to implement the truths they knew they needed in their lives.

In early 2020, he and Nick began their first wave of thirty-day challenges together while templating the structure of the book. By the end of the year, the initial writing processes of the book were well underway, and Justin opted to shut down all of his real estate and construction companies, even despite finding financial success during the pandemic.

The awareness that came from the system’s structure and ongoing accountability led both of them to realize hard foundational truths about themselves and their approaches.

Tilting The Balance™ guided them to make major adjustments to their thinking, emotions, behaviors, and actions across every area of their lives life, not just their work. Over the course of nearly six years, Nick and Justin refined their workbook, their system, and their individual approaches to life. They tested the framework extensively on themselves and with select others, proving that it could help them push through limiting beliefs, unhealthy attachments, and self-destructive habits. They needed to prove to themselves that their product had the utmost merit and integrity before finally launching it in October 2025.

When your heart is in the right place but your mind and approach are not aligned, your actions may not always deliver the best results. Justin learned this the hard way. Despite working diligently to do the right thing and to become a philanthropist, blind spots in his thinking caused him to not only inadvertently harm himself, but also those he loved and cared about while trying to help everyone.

Tilting The Balance™ forced him to confront his limiting beliefs, his self-identity, the decisions he was making, and how they were impacting others.

The system also brought him closer to his spirituality and his own personal relationship with God. It shaped his philosophy that life is much more about serving others than serving yourself.

That is what Justin stands for today: honesty, accountability, integrity, and the belief that you can always choose to move forward in a positive direction.

Through his experiences as an entrepreneur and specialized training in mindset, health, relationships, and business strategy, he has seen that real progress comes from three things: understanding yourself, organizing what matters, and having accountability that drives consistent action.

Today, his work exists to help others fast-track their results while avoiding the costly mental and physical mistakes he made. The goal is simple: build a life that is not only successful but sustainable, purposeful, and genuinely worth being proud of.

His mission is to show people how to design a life rich with love, joy, experience, and fulfillment.